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Monday, November 12, 2018

Eastern Communications Expands Footprint in Mactan

Businesses can say cheers to Eastern Communications’ Strong Connection as it unveils new services


Mactan businesses can now experience more of Eastern Communications’ strong connection as it expands its resilient and reliable connection to Mactan.

At the festive Toastugan at Mactan event, Eastern Communications introduced its exciting line-up of connectivity solutions, all designed to help businesses and companies continue to prosper in the digital era. They shared that it is not only expanding its Mactan footprint, but also its aggregate bandwidth capacity to supplement the increasing demand for telecommunications services in the area.

Eastern Communications Expands Footprint in Mactan Toastogan sa Mactan
From left: Eastern Communications Product and Innovation Head Edsel Paglinawan, Marketing Division Head Catherine Muynila, Regional Sales Head Anthony Co Head, Cebu Sales Head Mark Pepino, Sales Division Head Michael Castañeda, with account managers for Cebu as they raise their glasses and toast for Eastern Communications’ expansion in Mactan. 

High Tech and High Touch Solutions

In an era where connectivity brings rich opportunities for growth, Eastern Communications is committed to not only bringing its portfolio of dependable and affordable internet, data, and voice products, and relevant business-centric managed offerings to companies in Mactan but also highlighting the importance of human connections through its unique brand of “high tech and high touch” service.

“This is our two-pronged approach to our new brand – high tech means that we offer products and services that are at par with other telecommunication companies but we are also high touch as we offer personalized customer service to our clients,” shared Eastern Communications Marketing Division Head Catherine Muynila.

Eastern Communications’ dedicated Internet services and Leased Line Data solutions for Cebu customers are now available for companies operating in Mactan. With its fully redundant network, Eastern Communications offers a connection that it both resilient and reliable.

Aside from strong and reliable connectivity, Eastern Communications also offers cybersecurity solutions to help companies protect their digital assets from cyberattacks.

DDoS attacks or Distributed Denial of Service attacks are one of the fastest growing threats in the cyber-attack landscape. A Denial of Service attack is when a server is deliberately targeted with very large numbers of requests, in order to block or crash the server. DDoS attacks are even more difficult to protect from as it aims to make online services unavailable through overwhelming traffic from multiple sources.

Eastern Communications offers the solution to this challenge by offering businesses protection that encompasses different DDOS attacks helping to prevent costly downtime for websites and applications. They have partnered with markets leaders in security to offer a comprehensive approach to DDoS mitigation.

Eastern Communications also recently received its MEF CE 2.0 Certification, assuring its customers of world class high-tech connectivity solutions.
When it comes to customer service, Eastern Communications announced that it is also ISO 2009:2015 certified, a global quality standard for its provisioning and after sales processes that affirms their “high touch” approach to addressing their customers’ needs.

Eastern Communications also shared that it has a dedicated Cebu Sales and After Sales team so that customers can enjoy quicker response times to inquiries.
Eastern Communications is committed to being the partner of Mactan’s enterprises and emerging businesses as the area continues to flourish economically.

“Mactan has already emerged as one of the top business centers of Central Visayas, with its successful tourism and hospitality industry and IT-BPO business hubs with township communities being developed by real estate giants. It has also been a favorite destination for manufacturing companies, especially those that operate in the Mactan Economic Zones and at Cebu Light Industrial Park which employs many Cebuanos and Visayans from nearbv cities,”said Catherine Muynila, Marketing Division Head of Eastern Communications.

“To help these businesses continue their growth, Eastern Communications is going beyond connectivity. Aside from our core products, we are also known for our customer service. So we are adding more and more Managed Services-based products to complement our Internet, Data, and Voice, so that companies receive end to end solutions and unwavering customer support at every step of their journey,” explained Muynila.

For more information about Eastern Communications products and services, visit www.eastern.com.ph.
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Media Contact:
ComCo Southeast Asia

Tuesday, September 18, 2018

New Book on Alzheimer’s Disease and Dementia Now Available!

Miami, Florida, U.S.A., 14 September 2018 —A new book entitled “Memory Loss and Aging” is coming out at just the right time. The publication coincides with World Alzheimer's Month that was launched in 2012 by Alzheimer’s Disease International (ADI) to raise awareness about Alzheimer’s and other forms of dementia. World Alzheimer’s Day is held on September 21 each year.

“The stigmatization and misinformation that surrounds dementia remains a global problem that requires global action,” as mentioned in the Alzheimer’s Disease International website.

“Age-related memory loss is not the same as dementia, and dementia is not synonymous with Alzheimer’s disease,” explains Dr. Joy Bruce, who is the author of “Memory Loss and Aging”. Dr. Bruce, a graduate of University of Santo Tomas Faculty of Medicine and Surgery, is a neuropathologist and retired professor in Pathology at the University of Miami-Miller School of Medicine. She was Principal Investigator for an NIH-NCI Program Project Grant and State of Florida Alzheimer’s Disease Project.

The book provides critical information about Alzheimer’s and other forms of dementia. It discusses the different types of dementia, and explains how they can be distinguished from each other. Examples of famous persons with dementia are also incorporated in the book.


Contributing to the book is Marc-Eli Medina Faldas who wrote the chapter, “The Stress of Caregiving”. Marc, whose father and mother come from Surallah, South Cotabato and Quezon City, respectively, is currently a first year medical student at Philadelphia College of Osteopathic Medicine.

“Memory Loss and Aging” in printed and kindle formats are now available at Amazon. For more information, please visit:https://www.amazon.com/gp/product/1718080808/ref=ox_sc_act_title_1?smid=ATVPDKIKX0DER&psc=1

Monday, September 18, 2017

OPPO Strengthens Presence in Cebu with 4th Concept Store

Philippines’ Top 2 International Smartphone Brand is set to expand with more stores nationwidePhilippines’ Top 2 International Smartphone Brand is set to expand with more stores nationwide


Right to Left: OPPO Influencer Rocco Nacino, Junrex Cellphone and Accessories owner Mr. Jun Yap and OPPO Philippines Chief Operating Officer Mr. Ananda Pan

Cebu, Philippines (September 16, 2017) — OPPO Philippines continues to expand its strong presence in the country with more concept stores nationwide. With Cebu being a valuable market for the brand, it opened its latest concept store in Ayala Center Cebu along with OPPO influencer Rocco Nacino. 

Customers now have more options to choose from OPPO’s wide range of selfie-centric smartphones such as the OPPO F3 series (F3 and F3 Plus) and the OPPO A series (A57, A71 and A37) that are sure to match anyone’s lifestyle and preference. Leading the impressive lineup is the OPPO F3, a definite trendsetter with its dual-selfie camera that allows wider selfie shots. It is also perfect for taking a groufie as it can accommodate more people in one frame.   



“You won’t ever have to worry about taking a group shot with the OPPO F3,” said Rocco Nacino. “I bring it with me when I travel with my family and friends, knowing that I can perfectly capture every special moment with them.”

The OPPO F3 is encased in sleek metal and features a 5.5” full HD display protected by Coming Gorilla Glass 5. It also has 4GB of RAM and the 64GB of storage is suitable for keeping numerous photos, videos and applications. A wide range of phone accessories is available for purchase in all OPPO concept stores nationwide.    

 “Cebu is a valuable market for OPPO and we will continue to provide the best customer experience to Cebuanos through our growing number of concept stores. Our selfie-centric smartphones are definitely relevant in the 9th city for most selfies in the world,” said Eason de Guzman, Public Relations Manager of OPPO Philippines.

OPPO continues to expand nationwide with more concept stores opening in the remaining quarter of 2017. Customers may visit the Ayala Center Cebu concept store at the 3rd level near the activity area. 
For more details about OPPO, please visit https://www.facebook.com/OPPOPH/ or log on to http://www.oppo.com/ph/index.html

Friday, September 15, 2017

Electrolux Launches FashionCare Campaign at 15th Anniversary Celebration

Experience A Whole New Way of Washing that Makes Your Favorites Look Newer for Longer

Manila, Philippines, September 2017

Electrolux Philippines introduced a new experience on clothing care through the FashionCare Campaign, launched during the company’s 15th Anniversary gala celebration with top fashion designer, Rajo Laurel. From everyday items to delicate designer pieces, clothes will retain their softness, shape and color with the innovative UltraMix™ technology in Electrolux washing machines so that your favorites looking newer for longer.

“Even though we now have advanced technologies in washing machines and tumble dryers that can take care and prolong the life of our clothes, there’s still a notion that the best way to take care of delicate and fashionable clothes are through hand washing and dry cleaning,” said Andrea Pionilla, Country Marketing Manager of Electrolux Philippines. "This is why we initiated the FashionCare Campaign to introduce a whole new way of washing with Electrolux that is designed to fit perfectly into your lifestyle, and is suitable for all kinds of garments.”

Electrolux unveiled its FashionCare Council, composed of FashionCare ambassador Rajo Laurel, and Council Members Amina Aranaz-Alunan, founder, executive director and teacher of SoFA Design Institute, and Creative Director of fashion accessories and bag label ARANÁZ, and Janice Villanueva, successful mompreneur and founder of Mommy Mundo, to educate consumers on how to care for their clothes.

Electrolux Launches FashionCare Campaign at 15th Anniversary Celebration

When it comes to fashion, Amina shared that she loves intricate details and things that have a handmade quality – and of course, she wants to make sure that she has a washing machine that can handle these delicate fabrics. She also mentioned how her kids have a knack for wearing the same clothes over and over again.

“Even if I shop for them, they have their favorites. So if our washing machine can preserve clothes and preserve the colors, then that would be such a bonus!” she said.

Laurel uses Electrolux's products, showing that Electrolux can care for the most delicate fabrics in a satisfactory way.

“My passion for clothes extends to how I take care of them. You can actually take care of delicate fabrics and designer clothes without dry cleaning or handwashing. All you need is the right washing machine,” Laurel said. “My Electrolux UltimateCare Washing Machine does exactly that. It has smart features that actually take care of color and fabric, and you don’t actually have to dry clean anymore.”

Keep Favourites looking newer for longer with the Electrolux UltimateCare Front Load Washing Machines

The Electrolux range of UltimateCare washing machines comes with innovations that prevent fading of colors, shrinkage and misshaping. The UltraMix™ technology gives you the results of a hot wash for better stain and dirt removal, yet uses a lower, gentler temperature. Detergent and water are pre-mixed in a special chamber before the beginning of the cycle to maximize cleaning power at a lower temperature. It delivers deeper clean and 31% better colour care, to ensure your favorites look newer for longer.

Besides the powerful yet gentle cleaning of UltraMix™, Electrolux UltimateCare washing machines extend the life of your clothes with the innovative Vapour Action, which is designed to soften fabric while reducing allergens by up to 99.9%. It means your clothes get better care, stay bright and feel fresh for years to come. The Woolmark certified cycle approved by the Woolmark Company, the global authority on wool, will safely launder your precious garments.

Electrolux UltimateCare utilizes the Eco Inverter technology that offers high energy efficiency and quality performance with minimal vibration. It reduces energy consumption by 75% and save time by 44%. You can also enjoy the flexibility and convenience to toss in forgotten items during the washing cycle with add clothes.

Better Care, Longer Wear with the Electrolux Cyclonic Care Top Load Series

Electrolux also unveiled its newest line of Top Load Washing Machines, also designed to give more care and result in less wear & tear of clothes in the wash.

The Electrolux Cyclonic Care Top Load series not only offers efficient clean through its Cyclonic Tub Clean feature, where the tub and pulsator rotate simultaneously to create a scrubbing action, but also delivers gentle care for your clothes through the Cyclonic Care Pulsator and the Prism Drum.

The Cyclonic Care Pulsator works by generating an upward water flow to help clothes circulate properly and reduce friction. Meanwhile the unique Prism-shaped Drum gently splits the dirt from the clothes the way a prism splits light, leading to a tangle-free wash that is gentler on clothes. For your woolens, the Cyclonic Care series also a Wool function, a cycle that dries this kind of garment with care.

The Cyclonic Care washing machines come with inverter technology that leads to energy savings and lower noise.

Feel fabulous and dare to be bold as your favourites and delicates are cared for with Electrolux. Discover how you can ensure your favourites look newer for longer, go to bit.ly/ElectroluxFashionCare and follow @ElectroluxPhilippines on Facebook and Instagram or @ElectroluxPH on Twitter.
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Notes to Editors:
1. Better care for clothes with 31% less colour fading after 52 washes.
2. Anti-allergen cycle at cotton 60ºC with vapour action.
3. In comparison between previous model EWF12932 and the New UltimateCare™ Model 12933. Independently tested and certified by Intertek.
4. Door lock will not be released if water temperature is above 50°C and water level is above drum.

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